Apple as
of August 2010 supports English, French, German, Dutch, Italian, Russian,
Spanish, Danish, Finnish, Norwegian, Polish, Portuguese and Swedish.
Don’t see your language listed? As of March 2011, the iBookstore
does not support the following languages-
Persian, Old (ca.600-400 B.C.), Persian, Samaritan Aramaic,
Amharic, Arabic, Official Aramaic (700-300 BCE), Imperial Aramaic (700-300
BCE), Burmese, Chinese, Hebrew, Japanese, Judeo-Persian, Judeo-Arabic, Central
Khmer, Lao, Mon-Khmer.
Just because the iBookstore does not support the above mentioned
languages, doesn’t mean that iBooks itself does not support them. iBooks
renders exceptional foreign language support in ePub 2 and ePub 3. Japanese
looks great being displayed vertically and rendered in a right to left
orientation. Arabic flows right to left. Chinese characters are flawless using
the ruby tag.
Confused? Me too. This raises another big red flag in the
market. How are publishers to sell books in foreign languages to Apple users?
AEL Data has devised a solution that will enable you as a
publisher to reach out to Apple users with foreign language content without
selling the books via iBookstore.
“I don’t understand the reasoning behind Apple’s thought process
in regards to not supporting foreign language in the iBookstore. Nevertheless,
we are always there to provide solutions to our publishers to cope with such
market anomalies,” says Mohammed Sadiq, V.P of AEL.
The solution. Foreign language eBooks can be sold online via the
web in the form of ePub 2 and ePub 3 and accompanied with a mobile app
customized for individual publishers. In other words, the ebooks will be made
available on an eCommerce platform and the purchases being made online through
a credit card or a payment gateway. The customized reader app will be available
for free on the iTunes store and once downloaded and installed on the local
device memory, it is ready for use. The reader boasts of a “Cloud Sync” option
with a local bookshelf which will be made available offline as well. Once the
purchase is completed on the web, there is an option to sync the web account
with the reader and Voila! the ePubs are now made available on the reader. On
the iPad, or the iPhone.
Presently, the reader offered by AEL is called the “Lektz”
reader and is available for free on the Apple App store as well as Google Play
store. Lektz is being used to make AEL’s process more consistent along the way,
but Sadiq confirms that the SaaS model will be available to clients.
Visit us next week for an in-depth analysis of the Lektz
reader.
To know more about the solution visit www.aeldata.com or contact us at info@aeldata.com.